During the 2018 World Cup, MAXstream App Was Downloaded 4 Million Times

July 15, 2018 23:39

3 MinRead

MIn this world, the 2018 World Cup is entering the final round where France and Croatia are competing for the world championship title. In addition to television, an alternative way to watch the football party taking place in Russia is through the MAXstream application owned by Telkomsel.

The cellular operator, a subsidiary of Telkom Group and Singtel, is "Licensed Mobile Broadcaster"2018 World Cup. So they have the right to broadcast a series of the world's biggest football party events especially for their customers through the MAXstream application which was launched in early June.

Telkomsel revealed that during the 2018 World Cup, the MAXstream application was downloaded more than 4 million times. Of that number, 99% of them were customers who actively used the application to access the 2018 World Cup channels and other channels. The total use of data services (payload) for the World Cup channels on MAXstream reached 6,5 Petabytes.

During the 2018 World Cup, MAXstream App Was Downloaded 4 Million Times 52 — Maxstream application screenshot

Head of Digital Lifestyle Telkomsel Crispin Tristram said that until now we have recorded that MAXstream has successfully accommodated a total of more than 2 billion minutes of watch time (minutes played). It was revealed that during the group stage, the actions of favorite teams such as France, England, Argentina, Brazil, Germany and Portugal became the most watched by MAXstream users.

Meanwhile, until the semifinals, the match most watched by MAXstream users was the quarter-final match between the French team and Uruguay. The match attracted the attention of 550.000 users, where the average audience for each match was 500.000 users. During the same period, the total number of customers accessing the MAXstream application reached 1,1 million per day with an average access time of 90 minutes.

Crispin emphasized that in the future Telkomsel will continue to develop MAXstream so that it can provide a more quality digital lifestyle experience for customers when using this application. "One of them is by adding a variety of video-on-demand content and TV channels in the MAXstream application, including presenting the world's best sports broadcasts," said Crispin.

The MAXstream application is one stop video portal from Telkomsel which contains various contents such as movies, TV shows, sports and cartoons from various video-on-demand service channels and international TV channels. The MAXstream application can be downloaded from Google Play or the App Store, and can be enjoyed at no additional cost.

Customers can enjoy MAXstream more economically using the VideoMAX monthly data quota package, or the VideoMAX Extra Quota package. This package is available with quotas ranging from 2 GB to 20 GB at special prices. Customers also have the opportunity to purchase the VideoMAX 30 GB Extra Quota Package for Rp 10, only on the MAXstream application. The opportunity to purchase this package is only valid once per customer.