Samsung The Frame TV: More Than Just TV, Also To Display Artwork

Consumers in Indonesia only spend an average of 4.5 hours to watch TV every day. The rest, TV is just a black box when in a state of death. It was revealed by Vega Susatyo Adi, Consumer Electronics Business Director of Samsung Electronics Indonesia, adapted from internal research that he did. “We want the TV can still be enjoyed throughout the day, therefore we complement Samsung The Frame TV with Art Mode that can display art images such as paintings,” said Vega.

He explained, in the state of light, Samsung The Frame TV offers high-quality images like a premium TV. While in a power off condition, Samsung The Frame TV can transform into a work of art that can be personalized by consumers. When the TV is off, the Art Mode function lights up. Users can display various art images, such as paintings and photographs, like the look of the artwork.

Interestingly, the television display is very thin and can melt beautifully and in harmony with the interior decoration of a room. Like a frame. This is because Samsung The Frame TV comes with a wide selection of accessories that can be tailored to the lifestyle of its users, such as replaceable bezel, studio stand, and wall-mounted no gap.

There are three choices of bezels that can be easily replaced by consumers, from Walnut, Beige Vood, and White. Samsung The Frame TV is also equipped with an invisible connection, a transparent optical cable with a diameter of 0.88 mm.

This optical cable has a length of 5 to 15 meters so that consumers can put their television where they want and avoid the complications of cables that interfere with the aesthetics. As for the quality of impressions, invisible connection allows data transmission up to 75 GB every second. In addition, Samsung The Frame TV has also been equipped with Samsung Smart Hub and Samsung One Remote so it also features intuitive and integrated TV features.

Not only designing televisions that are designed like frames and cutting-edge television technology, Samsung also provides content 100 artworks of various genres, which can be selected by consumers in the Samsung Collection. In addition, users can also display a collection of personal photos, such as vacation photos or family photos.

In preparing the Samsung Collection, Samsung collaborates with 37 world-renowned artists, two of which are works by Indonesian artist Eko Nugroho, known for his distinctive works, comic and surreal, and J. Ariadhitya Pramuhendra, Works of charcoal gray painting. This television has an internal memory capacity of up to 2 GB and is ready to accommodate photographs to a collection of favorite artworks.

You interested? We do. But to get it, we have to spend deeply. Because Samsung The Frame TV comes in two series of the latest series 55 and 65 inches with the price of IDR 31.999.000, – to IDR 53.999.000.

This post is also available in: idIndonesia (Indonesian)

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