In contrast to a few years ago, the popularity of Andromax phone by Smartfren is now dimming. The reason, when Smartfren become 4G LTE operator, then all the smartphones that have supported this network can be used. Unlike the previous ones exclusively on CDMA. Smartfren also looks diligent to bundling products with other smartphone brands. Now, Sinar Mas subsidiary operators are trying their luck with the release of the latest Andromax A2 smartphone.
The Smartfren strategy is, for premium smartphone choose to do bundling with other brand manufacturers. As for cheap smartphones (low-end) stay with Andromax brand, but its production is still in cooperation with third-party manufacturing. In the Andromax A2 series, Smartfren in cooperation with Haier who already has a mobile phone factory in Indonesia.
The Andromax A2 series is referred to as a supplement based on surveys to a number of users from the previous series. According to Hartadi Novianto, Division Head Sourcing and Management of PT Smartfren Telecom, Andromax A is the best-selling series in the Andromax smartphone family.
“Because of the good reception in the previous series, we launched the Andromax A2 series with several enhancements such as larger battery capacity so users can continue to enjoy 4GLTE Advanced Smartfren connectivity,” said Hartadi, during a press conference in Jakarta (09/27/2017).
The Andromax A2 smartphone comes with a 4.5 “screen and an Android 7 (Nougat) operating system, a 1.3GHz Quad Core CPU and a large 4000 mAh battery that can stay in standby for up to 48 hours.
Meanwhile, in the camera sector, has a 5MP front camera (fixed focus) wide angle with LED Flash. While the rear camera also has a 5MP, but it has Auto Focus with BSI sensor and LEDFlash.
Of course not wise expect quality camera qualified for a cheap mobile phone under one million rupiahs (under USD 100). At least, we can use it to capture important moments.
As a gimmick or sweetener, there are features that previously existed only on mobile phones priced above one million. Like the features of smile shutter, gesture, and beautify, for selfie fans. In addition, also equipped with manual settings to take photos according to user’s taste.
For those who want to record video, the feature is also quite interesting to produce creative content. Because it already has time-lapse feature, slow motion, and GIFshot with High Definition quality.
With such a wide range of features, the Andromax A2 which has advanced 4G LTE connectivity is offered at a price of IDR845,000. With these purchases, consumers will instantly get an Internet quota of 8GB and if refilling at least IDR60,000 will automatically be listed in the free internet program a year or a total of 30GB.